I always enjoy the advice of the lads from Great Big Sea: Bob’s Soundtrack, Alan’s From the Road (which is a great on-line tour diary), and the tales from Sean McCann as told from the perspective of his beagle, Tosh. Their blogs are always a good bit of fun. But today, I came to appreciate them even more. As the one who regularly has to train company members for press interviews, I especially appreciated Bob Hallett’s latest post - Media Relations 1001. Knowing the medium is 2/3 of the battle.

So next time you’re scheduled for a morning interview, please take his advice. And the bit about writing the reporter’s name on your hand is sage advice from someone who’s been there. You have no idea how little your brain functions at 5:45 am when you didn’t get off stage until 11:30 the night before.